launched in 2013 to change the way people custom frame their favorite
prints, posters, photos and most works-on-paper



We believe that great custom framing should be affordable and approachable. With only high quality materials and our straightforward and intuitive ordering process, we have simplified the custom framing experience so our customers can find the perfect frame at an exceptional value.


Affordable framing should never mean low quality, so we skipped the high-markups typical of the high quality materials we use and made them available for every frame we make. Because of this commitment your piece will look its best for as long as it hangs on your wall.

How we do it

Our unique approach allows us to deliver high quality custom framing at prices well below the lowest cost options available at traditional frame shops.


We use multiple suppliers and distributors to find the best prices.


With a curated selection and focus on only high quality materials, we place bulk orders for all of our materials, saving up to 70% off retail prices.


We are a small team.  No retail location, just a website, and we partner with a wholesale custom framer. We only incur expenses when orders actually come in.


We use virtually all the materials for either frames or samples.



With a BA in Art History from the University of Virginia and my Masters from Christie’s Education in New York, I have spent the past 10 years at various art galleries, auction houses, and in private art advisory.  What I have loved is seeing how a great piece of art can transform a space.  It does not need to be a priceless old master painting in an ornate carved frame, just a poster that someone really loves, framed in a simple and classic wood frame. Despite my experience in this space, I always had such a hard time bringing myself to frame the art I really wanted to display.  I could never find pre-made frames that fit my décor or that looked good with the art.  Retail frame shops can be overwhelming and I never knew where to start.  And of course, no matter what, the price of a custom frame was just too expensive.  I helped start framed & matted to give people the tools they need to create a great visual experience in their home. If you find something you love enough to display on your wall, you should get it framed in a beautiful, high quality, well-constructed frame without spending a fortune to do so.


For a long time home décor and design was a passive hobby of mine, meaning I just watched a lot of House Hunters on HGTV and looked at home décor magazines.  After high school I never lived in any one place long enough to really decorate. But once I settled into a house of our own I dove in headfirst. Through all the decisions we made, I quickly thought there had to be a better way to get our photographs, prints and posters in frames and up on the wall. Soon I was noticing frames at restaurants, hotels, and stores and was surprised at how often I was seeing the same simple, classic frames in traditional colors.  I quickly realized that nobody needs a frame store to select a great frame.  This simple concept underlies all we do at framed & matted. I earned my BS from the Wharton School at the University of Pennsylvania and MBA from Stanford.  Before starting framed & matted, I worked in various roles at financial firms, most recently in M&A advisory for technology companies.